What’s a Blog & Why Do I Need One?

What’s a Blog & Why Do I Need One?

The word “blog” is used a lot these days, but there’s not often a definition provided, particularly when talking about a communication tool used to boost your business. We’re frequently asked to explain exactly what blog writing entails. And that’s great, because it...
Spring has Sprung. How’s Your Business Celebrating?

Spring has Sprung. How’s Your Business Celebrating?

Spring offers a fresh perspective and hope for the warmer months to come. It’s also a great time to rejuvenate your business communications plan. Now a quarter into the year, think about where you planned to be by now when you set your New Year’s goals. How’s your...
Communications Consistency is Key

Communications Consistency is Key

No matter what your communications plans entail, remaining top-of-mind with past, present and potential clients and referral sources doesn’t happen overnight. It’s not about a few grandiose gestures made throughout the year but, rather, it’s what you do consistently...
What Are Your 2018 Communications Plans?

What Are Your 2018 Communications Plans?

It’s almost a new year – an opportunity for a fresh start to try something new for your business. Now’s the perfect time to reflect on 2017 and plan for 2018. The holiday spirit is upon us and you’re going to start wrapping up loose ends so you can enjoy some down...
Offer Your Clients Experiences & Solutions

Offer Your Clients Experiences & Solutions

The way that consumers expect offerings to come their way has definitely changed over the years. Gone are the days of hard hitting sales tactics aimed at selling clients on services and products alone. Today’s consumer responds much more positively to experiences and...
You Should Be Blogging About That!

You Should Be Blogging About That!

If you haven’t started a regular blog, chances are, you’ve thought about it many times. Perhaps you worry about not having anything to write about… or maybe you’re wondering if that’s an effective use of your time? If you’re running a business fulltime, you should...