by Cindy Freiman | Dec 11, 2017 | Blog, Communication
It’s almost a new year – an opportunity for a fresh start to try something new for your business. Now’s the perfect time to reflect on 2017 and plan for 2018. The holiday spirit is upon us and you’re going to start wrapping up loose ends so you can enjoy some down...
by Cindy Freiman | Nov 6, 2017 | Blog, Marketing
The way that consumers expect offerings to come their way has definitely changed over the years. Gone are the days of hard hitting sales tactics aimed at selling clients on services and products alone. Today’s consumer responds much more positively to experiences and...
by Cindy Freiman | Oct 18, 2017 | Blog, Marketing
If you haven’t started a regular blog, chances are, you’ve thought about it many times. Perhaps you worry about not having anything to write about… or maybe you’re wondering if that’s an effective use of your time? If you’re running a business fulltime, you should...
by Cindy Freiman | Oct 5, 2017 | Blog, Marketing
You’ve successfully compiled a database filled with past, present and potential clients and referral partners, yet you feel like you’ve been neglecting them by not keeping in touch. Well, there’s no time like the present to build a plan to stay in touch regularly...
by Cindy Freiman | Sep 8, 2017 | Blog, Communication
You’ve had a terrific summer vacation season and you’re ready to focus more on growing your business. So, now what? Now’s the perfect time to re-evaluate your communications plan and consider new ways to reach out to past, present and future clients and referral...
by Cindy Freiman | Aug 3, 2017 | Blog, Marketing
Are you greeting website visitors with a templated site and/or content that the entire company has access to without any of your personality and expertise shining through? While it’s great to have a starting point of information provided by your company, unique...